Merkle Response Management Group Introduces Merchant Services for Nonprofit Organizations

Secure and lower-cost payment processing available across all
donation channels

HAGERSTOWN, Md.–(BUSINESS WIRE)–Merkle Response Management Group (Merkle RMG), a subsidiary of Merkle, a
leading technology-enabled, data-driven performance marketing agency,
today announced that merchant services have been added to the company’s
solutions for nonprofit organizations. The new offering allows charities
to reduce credit card processing costs associated with their fundraising

Leveraging the total donation volume represented by its more than 190
clients, Merkle RMG can offer merchant services rates that are
significantly lower than what individual nonprofit organizations could
negotiate by themselves.

In addition to reduced costs, customers also benefit from simplified and
fully transparent fees, the enhanced security of a PCI-compliant
solution, and the ability to access revenue data from all donation
channels on one dashboard, regardless of the source and who processed

“As donor expectations continue to rise, nonprofit budgets,
unfortunately, do not. Nonprofits need to minimize the effort and cost
associated with processing payments through a donor’s chosen channel of
giving,” said Bill Sayre, president at Merkle RMG. “The solution we
offer makes secure credit card processing services easily accessible to
our customers at significantly reduced rates, allowing them to dedicate
more funding to their important causes.”

To learn more about Merkle RMG’s merchant services, please visit

About Merkle
Response Management Group

Response Management Group (RMG)
is a processing, data, and
technology-driven company. By combining best-in-class direct-response
processing, customer care, and fulfillment solutions with actionable
data insights, Merkle RMG drives one-to-one relationships for an
improved donor and customer experience that increases retention and
revenue. Applying best practices learned during 36 years in business,
the company employs a high-tech/high-touch approach that helps minimize
costs while ensuring a high level of donor and customer satisfaction
through fast, accurate, secure, and responsive service that is tailored
to each client’s requirements and strategic objectives. RMG serves more
than 200 clients in the nonprofit, government, and commercial markets.
For more information about Merkle RMG, please visit,
or follow us on Twitter @MerkleRMG.

About Merkle

Merkle is a leading data-driven, technology-enabled, global performance
marketing agency that specializes in the delivery of unique,
personalized customer experiences across platforms and devices. For more
than 30 years, Fortune 1000 companies and leading nonprofit
organizations have partnered with Merkle to maximize the value of their
customer portfolios. The agency’s heritage in data, technology, and
analytics forms the foundation for its unmatched skills in understanding
consumer insights that drive people-based marketing strategies. Its
combined strengths in performance media, customer experience, customer
relationship management, loyalty, and enterprise marketing technology
drive improved marketing results and competitive advantage. With more
than 7,000 employees, Merkle is headquartered in Columbia, Maryland,
with 21 additional offices in the US and 33 offices in Europe and APAC.
In 2016, the agency joined the Dentsu Aegis Network. For more
information, contact Merkle at 1-877-9-Merkle or visit

Supporting Resources:
Merkle RMG:


Media Contact:
Molly Ryner
Sage Communications (for
Merkle RMG)

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