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'The Renegade Leader' Offers Tools for Igniting Employees

December 11, 2012 --

BOSTON, MA -- (Marketwire) -- 12/11/12 -- Debora J. McLaughlin's new book, "The Renegade Leader: 9 Success Strategies Driven Leaders Use to Ignite People, Performance & Profits," (www.TheRenegadeLeader.com), walks CEOs through the process of creating a culture that engages employees, so they strive for excellence daily and are focused on their employer's success.

As an internationally acclaimed executive and business coach and consultant, McLaughlin relies on the techniques she has used to transform clients, from small businesses to Fortune 500 corporations. She says that by developing "people-centered leadership" -- where employees are the No. 1 focus and profits No. 2 -- everyone gets the intrinsic rewards they seek from their work.

"The old style top-down management structure just doesn't work today," says McLaughlin. "A lot has changed in the past 10 to 20 years -- the business culture is different; the youngest members of the workforce have different needs and goals; more people now want more from their job than a paycheck. Leaders who can give them that will cultivate a sense of commitment."

"The Renegade Leader" illustrates concepts, such as fostering leadership at all levels, and practical applications, with the entertaining story of Jim Saunders, fictional CEO of McClarkson Consulting.


Jim is a "renegade leader" -- a responsive, energized and engaged CEO. But he has some problems getting his team on board with his vision. He needs to develop nine key attributes to change his leadership style. McLaughlin calls them the I.N.F.L.U.E.N.C.E. Framework: Inspire leadership, Nourish trust, Foster leadership, Listen to the quiet voices, Unleash the potential in your people, Engage in transparent communication, Notice and Recognize achievements, Create a culture of collaboration, and Enjoy and respect diversity.

Through Jim, the author shows how readers can handle common problems using people-centered strategies.

"'The Renegade Leader' offers a nine-step Framework that will refuel your passion for leadership and have you enjoy some laughs along the way," writes Dr. JoAnne Dahkoetter, sports psychologist. "A must-read for anyone willing to discover the true meaning of leadership."

About Debora McLaughlin

Debora McLaughlin, best-selling author of "The Renegade Leader, 9 Success Strategies Driven Leaders Use to Ignite People, Performance and Profits" and CEO of The Renegade Leader Coaching and Consulting Group combines her experience as certified executive coach, cognitive behavioral psychotherapist and as a top sales performer in New York City and Boston to help CEOs, business leaders and organizations engage their teams.

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