ZeroFOX Announces New Artificial Intelligence and Computer Vision Tools to Address Evolving Digital Risks

New capabilities streamline analysis of digital engagement platforms
and enable security teams to prioritize threats on social and digital
channels

BALTIMORE–(BUSINESS WIRE)–ZeroFOX,
the social media and digital security category leader, today announced
the release of new artificial intelligence (AI) and computer vision
capabilities, including optical character recognition (OCR), natural
language processing (NLP), sentiment analysis and financial fraud
detection. As security teams look to automate and streamline risk
detection associated with digital engagement platforms, these new
features eliminate the manual, time-intensive process of analyzing
millions of images that pose possible threats to brands and businesses.

“Enterprises are overwhelmed by rich media-based threats to their brand
and business, and they are relying too heavily on manual human analysis
and SOC teams,” said James C. Foster, CEO of ZeroFOX. “ZeroFOX
dramatically reduces the burden on organizations by offering expert
human analysis through the ZeroFOX Alpha Team coupled with powerful AI
and computer vision capabilities. For our customers, this means they now
have the ability to more efficiently and accurately identify and
remediate critical risks based on varying use cases that many
organizations face today across social media, surface, mobile, deep and
dark web.”

Digital marketing relies heavily on image and video platforms to drive
leads and generate clicks. While these platforms help organizations grow
their business and attract new customers, in recent years attackers have
been targeting these platforms as avenues to carry out attacks. As a
result, teams are faced with new challenges including phishing,
information leakage, customer scams, financial fraud and more. With the
introduction of these new AI and computer vision capabilities, ZeroFOX
is equipping teams with the ability to quickly detect threats in images,
saving teams time and resources spent analyzing images and posts
manually.

“As organizations increase their use of digital marketing techniques,
the number of posts, images, videos and sites security teams need to
analyze is growing exponentially. It’s nearly impossible for them to get
through everything, let alone spot a potential threat,” said Mike Price,
CTO of ZeroFOX. “Leveraging tools that are powered by AI, which have the
ability to sort through and analyze millions of data points in a matter
of seconds, enables security teams to search, identify, and prioritize
the greatest threats to their organization.”

ZeroFOX’s new features provide comprehensive AI capabilities for
efficient and effective risk identification via a combination of
computer vision and NLP tools. These new capabilities allow
organizations to take advantage of the opportunities digital engagement
offers, particularly in image and video marketing, while mitigating the
risk that different digital platforms introduce. Benefits offered by the
new capabilities include:

  • Extracting meaning from visual mediums – With computer vision
    tools, security teams get clearer indications of threats. Often an
    image itself is the only sign of a threat or issue within a post,
    either in the case of the text within that image or the suspicious use
    of an image altogether. To address these challenges, ZeroFOX now
    offers OCR, face and logo detection as well as comparison
    technologies. OCR extracts text from images while image comparison
    detects the similarities between images even if they are modified from
    their originals, ensuring security teams don’t miss these hidden risks.
  • Understanding and interpreting human language – NLP tools save
    security teams time and help eliminate false positives and provide
    deeper analysis than word matching alone. Key NLP capabilities now
    offered by ZeroFOX include sentiment analysis, which can detect the
    types and amount of negative sentiment present in text. NLP also
    enables scam and fraud detection which assesses the presence of a
    digital fraud and malicious web links.

To learn more about the new AI and computer vision capabilities from
ZeroFOX and how they can be applied in real-life scenarios, please visit:
www.zerofox.com/blog/artificial-intelligence-computer-vision.

About ZeroFOX

ZeroFOX,
the social
media & digital security
category leader, protects modern
organizations from dynamic
security, brand and physical risks
across social, mobile, web and
collaboration platforms. Using diverse data sources and artificial
intelligence-based analysis, ZeroFOX protects modern organizations from
targeted phishing attacks, credential compromise, data exfiltration,
brand hijacking, executive and location threats and more. The
patented ZeroFOX SaaS platform
processes and protects millions of
posts, messages and accounts daily across the social and digital
landscape, spanning LinkedIn, Facebook, Slack, Twitter, Instagram,
Pastebin, YouTube, mobile app stores, the deep & dark web, domains and
more.

Led by a team of information security and high-growth company veterans,
ZeroFOX has raised over $100M in funding from NEA, Highland Capital,
Silver Lake Waterman, Redline Capital and others, and has collected top
industry awards such as Red Herring Top 100 North America, the SINET16
Champion, Dark Reading’s Top Security Startups to Watch, Tech Council of
Maryland’s Technology Company of the Year and the Security Tech
Trailblazer of the Year.

To find out more information about ZeroFOX or to join our team, please
visit: https://www.zerofox.com/.

Contacts

PAN Communications
Alexandra Evans
ZeroFOX@pancomm.com

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